Privacy Policy

Introduction

Perennia ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website perennia.food, use our horticultural intelligence platform, or engage with our services.

By accessing or using our services, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Personal Information

We may collect personal information that you provide directly to us, including:

• Name, email address, and contact information
• Company name and business information
• Professional role and job title
• Communications and correspondence with us
• Information provided in pilot program applications

Sensor and Usage Data

Through our horticultural intelligence platform, we collect:

• Environmental data (temperature, humidity, light levels)
• Product freshness and quality metrics
• Store layout and fixture performance data
• Usage patterns and system interactions
• Aggregated analytics and insights

Technical Information

We automatically collect certain technical information, including:

• IP addresses and browser information
• Device and operating system details
• Website usage analytics and cookies
• Access logs and security monitoring data

How We Use Your Information

We use the collected information for various purposes:

• Providing and maintaining our horticultural intelligence platform
• Processing pilot program applications and managing partnerships
• Improving our services and developing new features
• Communicating with you about our services and updates
• Analyzing usage patterns to optimize platform performance
• Ensuring security and preventing fraud
• Complying with legal obligations and regulatory requirements

Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties except as described below:

Service Providers

We may share information with trusted service providers who assist us in operating our platform, conducting business, or servicing you.

Business Partners

With your consent, we may share aggregated, anonymized data with retail partners to improve supply chain insights.

Legal Requirements

We may disclose information when required by law, regulation, legal process, or governmental request.

Data Security

We implement appropriate security measures to protect your information:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication systems
• Employee training on data protection practices
• Incident response and breach notification procedures

Your Rights

Depending on your location, you may have the following rights:

• Access to your personal information
• Correction of inaccurate or incomplete data
• Deletion of your personal information
• Restriction of processing activities
• Data portability
• Objection to certain processing activities

To exercise these rights, please contact us at privacy@perennia.food.

Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience:

• Essential cookies for platform functionality
• Analytics cookies to understand usage patterns
• Preference cookies to remember your settings

You can control cookie preferences through your browser settings.

Data Retention

We retain your information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce agreements. Personal information is typically retained for the duration of your business relationship with us and for a reasonable period thereafter.

International Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this privacy policy and applicable data protection laws.

Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. You are advised to review this policy periodically for any changes.